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Polgasovita story

http://www.vilanguwa.info/2015/08/polgasovita-story.html
28 August 2015

Leo Burnett celebrates 80 years of creative excellence
Leo Burnett Worldwide celebrated 80 years as a pioneer in the global creative community, on 5 August 2015. Starting in 1935 with its first client, Leo Burnett took a humble tin of peas and grew it into a giant, the Jolly Green Giant, who lives on 80 years later. The agency led the industry in adopting television advertising as a visual medium in the 1950s and in 2000, the agency was one of the first to create a viral web video advertisement for the John West Salmon ‘Bear Fight’. The agency’s ground-breaking work includes the P&G Always “#LikeAGirl” social movement, the world’s first live-streaming virtual reality birth using Samsung Gear VR and McDonald’s 24 hours of joy, a 24-city, 24-hour worldwide event.

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